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In 2020, a Year-End Appeal is More Important than Ever

Updated: Aug 12, 2020

Small, start-up and multicultural not for profits often are not aware of the importance of cultivating donations from individual supporters. The truth is, small donations add up and foundations and foundations always look for robust annual giving programs when considering funding.

So take heart omni-tasking development officers! Outreach to even 100 potential donors is better than no outreach at all.

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